{"id":3718,"date":"2025-05-04T13:30:22","date_gmt":"2025-05-04T11:30:22","guid":{"rendered":"https:\/\/iconsult.agency\/blog\/?p=3718"},"modified":"2025-05-04T13:30:22","modified_gmt":"2025-05-04T11:30:22","slug":"citations-the-foundation-of-local-seo-under-the-burgee-how-to-use-brightlocal-and-whitespark-services-to-buy-local-citations","status":"publish","type":"post","link":"https:\/\/iconsult.agency\/blog\/en\/citations-the-foundation-of-local-seo-under-the-burgee-how-to-use-brightlocal-and-whitespark-services-to-buy-local-citations\/","title":{"rendered":"Citations &#8212; the foundation of Local SEO under the burgee. How to use Brightlocal and Whitespark services to buy local citations"},"content":{"rendered":"<p>An SEO specialist of any level knows about the necessity of having a high-quality external link mass on the site (at least, we hope so). But external links are of several types. In this article we will pay attention to local links - Citations.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" data-src=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/Citations-\u043e\u0441\u043d\u043e\u0432\u0430-Local-SEO-1024x576.webp\" data-width=\"1024\" data-height=\"576\" src=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/Citations-\u043e\u0441\u043d\u043e\u0432\u0430-Local-SEO-1024x576.webp\" alt=\"\" class=\"wp-image-3701\" srcset=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/Citations-\u043e\u0441\u043d\u043e\u0432\u0430-Local-SEO-1024x576.webp 1024w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/Citations-\u043e\u0441\u043d\u043e\u0432\u0430-Local-SEO-300x169.webp 300w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/Citations-\u043e\u0441\u043d\u043e\u0432\u0430-Local-SEO-768x432.webp 768w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/Citations-\u043e\u0441\u043d\u043e\u0432\u0430-Local-SEO-1536x863.webp 1536w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/Citations-\u043e\u0441\u043d\u043e\u0432\u0430-Local-SEO.webp 1955w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n<p>This is a quick guide to purchasing citations.<\/p>\n\n\n\n<!--more-->\n\n\n\n<div class=\"gutentoc tocactive nostyle\"><div class=\"gutentoc-toc-wrap\"><div class=\"gutentoc-toc-title-wrap\"><div class=\"gutentoc-toc-title\">Article content<\/div><div id=\"open\" class=\"text_open\">show<\/div><\/div><div id=\"toclist\"><div class=\"gutentoc-toc__list-wrap\"><ul class=\"gutentoc-toc__list\"><li><a href=\"#\u0447\u0442\u043e-\u0442\u0430\u043a\u043e\u0435-citations-\u0438-\u0437\u0430\u0447\u0435\u043c-\u043e\u043d\u0438-\u043d\u0443\u0436\u043d\u044b-\u0434\u043b\u044f-seo-\">What Citations are and why you need them for SEO <\/a><\/li><ul class=\"gutentoc-toc__list\"><li><a href=\"#\u0432\u0438\u0434\u044b-\u043b\u043e\u043a\u0430\u043b\u044c\u043d\u043e\u0433\u043e-\u0446\u0438\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f-\">Types of local citations <\/a><\/li><li><a href=\"#\u0432\u0430\u0436\u043d\u043e\u0441\u0442\u044c-\u043f\u0443\u0431\u043b\u0438\u043a\u0430\u0446\u0438\u0438-\u043d\u0430-\u0442\u043e\u043f-\u043f\u043b\u043e\u0449\u0430\u0434\u043a\u0430\u0445-\u043a\u0430\u0442\u0430\u043b\u043e\u0433\u0430\u0445\">The Importance of Publishing on Top Directory Sites<\/a><\/li><\/ul><li><a href=\"#\u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u044b-\u043a\u043e\u0442\u043e\u0440\u044b\u0435-\u043f\u043e\u043c\u043e\u0433\u0443\u0442-\u0432\u0430\u043c-\u0432-\u0440\u0430\u0437\u043c\u0435\u0449\u0435\u043d\u0438\u0438-\u043b\u043e\u043a\u0430\u043b\u044c\u043d\u044b\u0445-\u0441\u0441\u044b\u043b\u043e\u043a\">Tools to help you with local citations<\/a><\/li><ul class=\"gutentoc-toc__list\"><li><a href=\"#brightlocal\">Brightlocal<\/a><\/li><li><a href=\"#whitespark\">Whitespark<\/a><\/li><\/ul><li><a href=\"#\u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b-\u0438-\u043f\u043e\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u0442\u0435\u043b\u044c\u043d\u043e\u0441\u0442\u044c-\u0432-\u0440\u0430\u0431\u043e\u0442\u0435-\u0441-\u043c\u0435\u0441\u0442\u043d\u044b\u043c-\u0446\u0438\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435\u043c\">Results and consistency in local citation performance<\/a><\/li><\/ul><\/div><\/div><\/div><\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"\u0447\u0442\u043e-\u0442\u0430\u043a\u043e\u0435-citations-\u0438-\u0437\u0430\u0447\u0435\u043c-\u043e\u043d\u0438-\u043d\u0443\u0436\u043d\u044b-\u0434\u043b\u044f-seo-\">What Citations are and why you need them for SEO <\/h2>\n\n<p>Citations - Citations or references that include your company name (Name), address (Address) and phone number (Phone). NAP for short. They are an important element of Local SEO. Google sees NAP information as a relevancy signal and proof that you are a registered local business and are actually located at the address listed on your Google My Business profile. Your ultimate goal in generating citations is to make sure that both consumers and search engines are properly informed about your business and the validity of its contact information, wherever it is published online. This will help you rank higher in local search results and increase sales over time.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"826\" height=\"597\" data-src=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/b125de690e.webp\" data-width=\"826\" data-height=\"597\" data-id=\"3715\" src=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/b125de690e.webp\" alt=\"\" class=\"wp-image-3715\" srcset=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/b125de690e.webp 826w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/b125de690e-300x217.webp 300w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/b125de690e-768x555.webp 768w\" sizes=\"(max-width: 826px) 100vw, 826px\" \/><\/figure>\n<\/figure>\n\n\n<h3 class=\"wp-block-heading\" id=\"\u0432\u0438\u0434\u044b-\u043b\u043e\u043a\u0430\u043b\u044c\u043d\u043e\u0433\u043e-\u0446\u0438\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f-\">Types of local citations <\/h3>\n\n<p>There are several citation sites. <\/p>\n\n\n<p>The main ones are of course:<\/p>\n\n\n<ul class=\"wp-block-list\"><li>Google My Business <\/li><li>Bing Maps <\/li><li>Facebook <\/li><li>Apple Maps<\/li><\/ul>\n\n\n<p>If you are starting out in local SEO optimization, we recommend (no, we insist) the first thing you do is add your company information to these sites.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"900\" data-src=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/Mem.webp\" data-width=\"1000\" data-height=\"900\" data-id=\"3716\" src=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/Mem.webp\" alt=\"\" class=\"wp-image-3716\" srcset=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/Mem.webp 1000w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/Mem-300x270.webp 300w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/Mem-768x691.webp 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n<\/figure>\n\n\n<p>People tend not to always use search engines to find local businesses, services and products. There are long-established catalog sites, directories, and review sites on the web. Also, there are specialized directory sites, for example, exclusively for lawyers, car enthusiasts and so on.<\/p>\n\n\n<p>Here are a few examples of popular catalogs: <\/p>\n\n\n<ul class=\"wp-block-list\"><li><a href=\"https:\/\/www.yelp.com\/\" target=\"_blank\" rel=\"nofollow noopener\">https:\/\/www.yelp.com\/<\/a><\/li><li><a href=\"https:\/\/www.yellowpages.com\/\" target=\"_blank\" rel=\"nofollow noopener\">https:\/\/www.yellowpages.com\/<\/a><\/li><li><a href=\"https:\/\/www.whodoyou.com\/\" target=\"_blank\" rel=\"nofollow noopener\">www.whodoyou.com\/<\/a><\/li><\/ul>\n\n\n<h3 class=\"wp-block-heading\" id=\"\u0432\u0430\u0436\u043d\u043e\u0441\u0442\u044c-\u043f\u0443\u0431\u043b\u0438\u043a\u0430\u0446\u0438\u0438-\u043d\u0430-\u0442\u043e\u043f-\u043f\u043b\u043e\u0449\u0430\u0434\u043a\u0430\u0445-\u043a\u0430\u0442\u0430\u043b\u043e\u0433\u0430\u0445\">Importance of publishing on top directory sites<\/h3>\n\n<p>Having embarked on the path of online promotion and uneasy competition, it will be wise to utilize what already exists and mine the link to your website on quality and traffic directory sites to quickly gain favor for your website. When customers search for certain services on Google, business directories often appear in the results. So, having a presence on these sites can help introduce your business to more users.<\/p>\n\n\n<h2 class=\"wp-block-heading\" id=\"\u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u044b-\u043a\u043e\u0442\u043e\u0440\u044b\u0435-\u043f\u043e\u043c\u043e\u0433\u0443\u0442-\u0432\u0430\u043c-\u0432-\u0440\u0430\u0437\u043c\u0435\u0449\u0435\u043d\u0438\u0438-\u043b\u043e\u043a\u0430\u043b\u044c\u043d\u044b\u0445-\u0441\u0441\u044b\u043b\u043e\u043a\">Tools to help you with local link placement<\/h2>\n\n<h3 class=\"wp-block-heading\" id=\"brightlocal\">Brightlocal<\/h3>\n\n<p>1. Registration <\/p>\n\n\n<p>(Include business phone number)<\/p>\n\n\n<p>When you sign up for an account, you need to provide the following details: <\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"795\" height=\"483\" data-src=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/992a1e6785.webp\" data-width=\"795\" data-height=\"483\" data-id=\"3714\" src=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/992a1e6785.webp\" alt=\"\" class=\"wp-image-3714\" srcset=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/992a1e6785.webp 795w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/992a1e6785-300x182.webp 300w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/992a1e6785-768x467.webp 768w\" sizes=\"(max-width: 795px) 100vw, 795px\" \/><\/figure>\n<\/figure>\n\n\n\n<p><\/p>\n\n\n<p>2. Citations Builder functionality<\/p>\n\n\n<p>In this section, the service allows you to place an order to publish local links, view the current progress:<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-4 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"551\" data-src=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/5ea19e0b25-1024x551.webp\" data-width=\"1024\" data-height=\"551\" data-id=\"3713\" src=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/5ea19e0b25-1024x551.webp\" alt=\"\" class=\"wp-image-3713\" srcset=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/5ea19e0b25-1024x551.webp 1024w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/5ea19e0b25-300x161.webp 300w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/5ea19e0b25-768x413.webp 768w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/5ea19e0b25.webp 1244w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n<p>And also spot check each of the sites where the publication takes place: <\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-5 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"592\" data-src=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/f278c3f5e4-1024x592.webp\" data-width=\"1024\" data-height=\"592\" data-id=\"3711\" src=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/f278c3f5e4-1024x592.webp\" alt=\"\" class=\"wp-image-3711\" srcset=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/f278c3f5e4-1024x592.webp 1024w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/f278c3f5e4-300x173.webp 300w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/f278c3f5e4-768x444.webp 768w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/f278c3f5e4.webp 1247w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n<p>If necessary, the service will offer you the option of a replacement site: <\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-6 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1017\" height=\"545\" data-src=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/f1fe997800-1.webp\" data-width=\"1017\" data-height=\"545\" data-id=\"3712\" src=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/f1fe997800-1.webp\" alt=\"\" class=\"wp-image-3712\" srcset=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/f1fe997800-1.webp 1017w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/f1fe997800-1-300x161.webp 300w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/f1fe997800-1-768x412.webp 768w\" sizes=\"(max-width: 1017px) 100vw, 1017px\" \/><\/figure>\n<\/figure>\n\n\n<p>When ordering citations, the user has the option to manually select the first directories on which to publish:<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-7 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"509\" data-src=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/90678dfa51-1024x509.webp\" data-width=\"1024\" data-height=\"509\" data-id=\"3710\" src=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/90678dfa51-1024x509.webp\" alt=\"\" class=\"wp-image-3710\" srcset=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/90678dfa51-1024x509.webp 1024w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/90678dfa51-300x149.webp 300w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/90678dfa51-768x382.webp 768w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/90678dfa51.webp 1238w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p><\/p>\n\n\n<p>3. tariffs<\/p>\n\n\n<ul class=\"wp-block-list\"><li>10 citations - $30<\/li><li>15 citations - $45<\/li><li>25 citations - $75<\/li><li>30 citations - $90<\/li><li>50 citations - $150<\/li><\/ul>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\"><\/div><\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"whitespark\">Whitespark<\/h3>\n\n<p>1. Registration<\/p>\n\n\n<p>When you sign up for an account, you need to provide the following details: <\/p>\n\n\n<p>(Include business phone number)<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-8 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"992\" height=\"657\" data-src=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/e1df497f6e.webp\" data-width=\"992\" data-height=\"657\" data-id=\"3708\" src=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/e1df497f6e.webp\" alt=\"\" class=\"wp-image-3708\" srcset=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/e1df497f6e.webp 992w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/e1df497f6e-300x199.webp 300w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/e1df497f6e-768x509.webp 768w\" sizes=\"(max-width: 992px) 100vw, 992px\" \/><\/figure>\n<\/figure>\n\n\n\n<p><\/p>\n\n\n<p>2. Local Citation Finder functionality<\/p>\n\n\n<p>In this section, the service allows you to place an order to publish local links, view the current progress: <\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-9 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"332\" data-src=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/9970119050-1024x332.webp\" data-width=\"1024\" data-height=\"332\" data-id=\"3707\" src=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/9970119050-1024x332.webp\" alt=\"\" class=\"wp-image-3707\" srcset=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/9970119050-1024x332.webp 1024w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/9970119050-300x97.webp 300w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/9970119050-768x249.webp 768w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/9970119050.webp 1428w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-10 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"418\" data-src=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/1abc0b22ae-1024x418.webp\" data-width=\"1024\" data-height=\"418\" data-id=\"3705\" src=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/1abc0b22ae-1024x418.webp\" alt=\"\" class=\"wp-image-3705\" srcset=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/1abc0b22ae-1024x418.webp 1024w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/1abc0b22ae-300x122.webp 300w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/1abc0b22ae-768x314.webp 768w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/1abc0b22ae.webp 1428w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n<p>Tab Opportunities is a useful option to inform you which local links are missing from your site compared to your competitors.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-11 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"338\" data-src=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/ea5c0b26b1-1024x338.webp\" data-width=\"1024\" data-height=\"338\" data-id=\"3703\" src=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/ea5c0b26b1-1024x338.webp\" alt=\"\" class=\"wp-image-3703\" srcset=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/ea5c0b26b1-1024x338.webp 1024w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/ea5c0b26b1-300x99.webp 300w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/ea5c0b26b1-768x254.webp 768w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/ea5c0b26b1.webp 1439w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p><\/p>\n\n\n<p>3. tariffs<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-12 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"255\" data-src=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/86ef317e5a-1024x255.png\" data-width=\"1024\" data-height=\"255\" data-id=\"3717\" src=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/86ef317e5a-1024x255.png\" alt=\"\" class=\"wp-image-3717\" srcset=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/86ef317e5a-1024x255.png 1024w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/86ef317e5a-300x75.png 300w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/86ef317e5a-768x191.png 768w, https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/86ef317e5a.png 1140w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n<h2 class=\"wp-block-heading\" id=\"\u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b-\u0438-\u043f\u043e\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u0442\u0435\u043b\u044c\u043d\u043e\u0441\u0442\u044c-\u0432-\u0440\u0430\u0431\u043e\u0442\u0435-\u0441-\u043c\u0435\u0441\u0442\u043d\u044b\u043c-\u0446\u0438\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435\u043c\">Outcomes and consistency in dealing with local citations<\/h2>\n\n<p>There are several factors affecting local search, and it's important to optimize each of the most significant ones. Citations are one way to improve the reach of your local business and positively impact your rankings. Creating citations can take some time, but it's simple to do and it's a factor in ranking Local SEO. It will also help provide many potential customers with useful and accurate information about your company.  Also, it's worth making sure your data is filled out correctly and keep in mind that it's recommended to update your physical address with the directories when you change it.<\/p>\n\n\n\n<p><\/p>\n\n\n<p style=\"font-size:25px\"><strong>Recent articles<\/strong><\/p>\n\n\n<ul class=\"wp-block-latest-posts__list wp-block-latest-posts\"><li><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/iconsult.agency\/blog\/en\/n8n-service-for-automating-routine-seo-tasks\/\">N8N service for automating routine SEO tasks<\/a><\/li>\n<li><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/iconsult.agency\/blog\/uk\/servis-n8n-dlya-avtomatizatsii-rutinnikh-seo-robit\/\">\u0421\u0435\u0440\u0432\u0456\u0441 N8N \u0434\u043b\u044f \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u0430\u0446\u0456\u0457 \u0440\u0443\u0442\u0438\u043d\u043d\u0438\u0445 SEO \u0440\u043e\u0431\u0456\u0442<\/a><\/li>\n<li><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/iconsult.agency\/blog\/servis-n8n-dlya-avtomatizatsii-rutinykh-seo-rabot\/\">\u0421\u0435\u0440\u0432\u0438\u0441 N8N \u0434\u043b\u044f \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u0430\u0446\u0438\u0438 \u0440\u0443\u0442\u0438\u043d\u043d\u044b\u0445 SEO \u0440\u0430\u0431\u043e\u0442<\/a><\/li>\n<li><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/iconsult.agency\/blog\/en\/a-complete-seo-checklist-for-blogging-how-to-write-articles-that-drive-traffic\/\">A complete SEO checklist for blogging: how to write articles that drive traffic<\/a><\/li>\n<li><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/iconsult.agency\/blog\/uk\/povnyy-seo-chekl%d1%96st-dlya-blohu-yak-pysaty-statt%d1%96-yak%d1%96-pryvodyat-traf%d1%96k\/\">\u041f\u043e\u0432\u043d\u0438\u0439 SEO-\u0447\u0435\u043a\u043b\u0456\u0441\u0442 \u0434\u043b\u044f \u0431\u043b\u043e\u0433\u0443: \u044f\u043a \u043f\u0438\u0441\u0430\u0442\u0438 \u0441\u0442\u0430\u0442\u0442\u0456, \u044f\u043a\u0456 \u043f\u0440\u0438\u0432\u043e\u0434\u044f\u0442\u044c \u0442\u0440\u0430\u0444\u0456\u043a<\/a><\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>An SEO specialist of any level knows about the necessity of having a high-quality external link mass on the site (at least, we hope so). But external links are of several types. In this article we will pay attention to local links &#8212; Citations. This is a quick guide to purchasing citations.<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[473,482],"tags":[589,479],"class_list":["post-3718","post","type-post","status-publish","format-standard","hentry","category-instructions","category-seo","tag-instructions","tag-seo"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>A quick guide to Brightlocal and Whitespark exchanges for buying citation under the Local SEO bourge - iConsult Agency Blog<\/title>\n<meta name=\"description\" content=\"What is local citation - types of local citations, where to buy local citations under bourjunet? Instruction from the specialists of iConsult Agency.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/iconsult.agency\/blog\/en\/citations-the-foundation-of-local-seo-under-the-burgee-how-to-use-brightlocal-and-whitespark-services-to-buy-local-citations\/\" \/>\n<meta property=\"og:locale\" content=\"ru_RU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A quick guide to Brightlocal and Whitespark exchanges for buying citation under the Local SEO bourge - iConsult Agency Blog\" \/>\n<meta property=\"og:description\" content=\"What is local citation - types of local citations, where to buy local citations under bourjunet? Instruction from the specialists of iConsult Agency.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/iconsult.agency\/blog\/en\/citations-the-foundation-of-local-seo-under-the-burgee-how-to-use-brightlocal-and-whitespark-services-to-buy-local-citations\/\" \/>\n<meta property=\"og:site_name\" content=\"\u0411\u043b\u043e\u0433 \u043e\u0431 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0435 - iConsult Agency\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/iConsult.Agency\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-04T11:30:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/iconsult.agency\/blog\/wp-content\/uploads\/2022\/08\/b125de690e.webp\" \/>\n<meta name=\"author\" content=\"Sergey Slibezun\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u041d\u0430\u043f\u0438\u0441\u0430\u043d\u043e \u0430\u0432\u0442\u043e\u0440\u043e\u043c\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sergey Slibezun\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u041f\u0440\u0438\u043c\u0435\u0440\u043d\u043e\u0435 \u0432\u0440\u0435\u043c\u044f \u0434\u043b\u044f \u0447\u0442\u0435\u043d\u0438\u044f\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 \u043c\u0438\u043d\u0443\u0442\u044b\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/iconsult.agency\/blog\/en\/citations-the-foundation-of-local-seo-under-the-burgee-how-to-use-brightlocal-and-whitespark-services-to-buy-local-citations\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/iconsult.agency\/blog\/en\/citations-the-foundation-of-local-seo-under-the-burgee-how-to-use-brightlocal-and-whitespark-services-to-buy-local-citations\/\"},\"author\":{\"name\":\"Sergey Slibezun\",\"@id\":\"https:\/\/iconsult.agency\/blog\/#\/schema\/person\/f2071c1a6395d7183af405312003d3ec\"},\"headline\":\"Citations &#8212; the foundation of Local SEO under the burgee. 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