To keep yourself safe from YMYL filters you need to update your website according to the changes in search engine algorithms. How much it costs to evaluate and check YMYL-filters we share below.
How much does it cost to assess (verify) YMYL factors
The cost depends on:
- The size of the site;
- site topic;
- region of promotion (analysis under Google and Yandex or only under Google).
It all comes down to time. The bigger the site and the more complex the subject matter, the longer it takes, and therefore more expensive.
Since the site will be tested for 100+ commercial ranking factors, this can take anywhere from 10 to 40 hours.
In money, it's $250 to $1000. Or 20,000 to 80,000 rubles.
What does the client get out of it?
The client receives a list of recommendations in the form of google docs, google tables and mocaps.
How do you do the analysis?
We are focused on :
- Google Assessor's Guide
- Guidelines for Yandex assessors
- Instructions for Yandex.Toloka assessors
And we also analyze the most visible competitors by marker queries to understand what practices they apply.
After all, if they are in the top, it means that they have already received the highest assessor ratings.
What is included in the analysis?
The analysis includes everything that affects user trust in your site and company, shows your expertise and builds authority among people.
This can be related to:
- The visual design of the website (UI);
- availability of various documents confirming the expertise of team members and the company;
- terms of delivery, payment, returns, warranties, handling of user data, etc.
That is, the improvements will have to be implemented both on the backend and frontend, and most likely with the involvement of a designer.
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